Ignite | V150 Feature Showcase Video

Following the successful launch of the V250, I was tasked with creating a new promotional video for Ignite's next device, the V150. While maintaining the premium and modern aesthetic established in the previous campaign, the primary goal for this video was to be more feature-focused, clearly communicating the V150's key technological advantages to the consumer.

Using a clean studio environment and dynamic lighting, the video takes the viewer on a tour of the device. Through a combination of sleek 3D animations and clear, integrated motion graphics, we highlight differentiating features like the smart display, dual mesh technology, and user-selectable modes. The result is a sharp, informative, and energetic piece that balances sophisticated style with clear product education.

The production pipeline remained consistent, starting in Blender for all 3D asset creation. I modeled the V150 device, developed its materials and textures, and composed and lit each shot to achieve a photorealistic look that aligned with the Ignite brand.

All 3D renders were then brought into Adobe After Effects for the final stage of production. In After Effects, I edited the sequence to the music, designed and animated the feature-driven text callouts, and performed the final color grade. This integrated workflow ensured a seamless transition from 3D production to the final composite and delivery of a polished, feature-forward video.